Thursday, October 28, 2010

The Social Media Guide

Each student in our Research and Strategies class had to select a social media site to present to the class. Our assignment was to select a site that could benefit our peers and show them how the site can be beneficial from a PR aspect.

I chose Mashable for my site and showed my classmates how it can help us in public relations. I like mashable.com because it condenses news and blog content from the all over the web into one platform.

Mashable is particularly beneficial because it has mobile apps through subscribers can receive live updates on any topics of interest without having to jump onto a computer. It is a very convenient way to stay updated with news and inform all over the world.

Mashable, “the social media guide,” has a strong presence on Twitter as well and provides readers with yet another avenue to keep up with the news. The topics range from technology to sports, and from social media to entertainment.

This site can help PR professionals from a competition standpoint, and it is great for generating feedback for clients. Mashable posts stories and blogs about new products and technology.

PR companies can use Mashable to find out what products their competitors are releasing and what the consumers think of it. It is a new way to gather information.

2 comments:

  1. Cameron, I'm happy Dr.D came up with this assignment for us to share cool digital things. I love Mashable, I wish I would have known about this during my internship. As you know, it can be very stressful to look through many different sites looking for information. Rather then using Google, I could have used this as an alternative. I'm going to start using Mashable for any research I do. Thanks Cam!

    -Shanley McCray

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  2. Cameron

    It seems like every day there is something new that pr practitioners can benefit from. Before u mention Masable I had no idea of its existence. I believe that it is a helpful feature that many people can benefit from while trying to complete everyday task. Thanks for sharing this helpful site.

    Cierra Jackson

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